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Harnessing the Power of Story for Educational Sales – Part 1

In this first of a two part series, guest blogger James Mayfield Smith responds to my post on Storyline in Textbooks and Video Games. James has the coolest job title I think I’ve ever seen – Applied...

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Image may be NSFW.
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Harnessing The Power Of Story for Education Sales – Part 2

In this second of a two part series, guest blogger James Mayfield Smith responds to my post on Storyline in Textbooks and Video Games. James is an educational consultant, sales executive, and trained...

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